Great to know you have an account. The most important point is to provide content which can delight your audience in an engaging, credible, and informative way. From growth perspective first starting with free content then slowly scaling to paid by supporting both free and paid subscribers in a ratio depending on your audience and goals. I will write a comprehensive story about it soon. I provided some high level pointers in the attached story
We also have a new publication on Medium and there will be many great stories from experts soon so please feel free to join as a writer and reader. I will give you writer access.
Here is the initial submission guidelines.